About me
Creative Director | Animal Welfare Advocate | Digital Storyteller | Wix Legend Partner | Director, CDRS Benji (450+ Rescued Animals) | Founder, Rescue Buddies | 15+ Yrs in Branding, Web Design & Nonprofit Impact
Multi-passionate creative with over 15 years of experience in branding, graphic design, and web development — including Wix Legend Partner status and a global client portfolio through my agency, The PF Studio. I specialize in building bold, meaningful identities that connect deeply with audiences, across nonprofit, wellness, tech, and retail sectors.
I’m also the Director of the CDRS Benji Project, managing one of Pakistan’s largest animal shelters and running nationwide TNVR campaigns. My deep love for animals led me to create Rescue Buddies, an AI-powered animated storytelling platform that educates children and adults about kindness, empathy, and responsible pet care.
Whether I’m building brands, designing user-first websites, directing social content, or producing animated rescue stories — my work is driven by purpose, storytelling, and social impact.
Skills
Web Design
Branding
Logo Design
AI Animation
Copywriting
Strategy
Digital Story Telling
Social Media
When I'm not designing websites... I rescue animals. I live the life of a freelancer to pursue my true passion. Here is my pack. my family. my solace.
 GracePart 1 of the twin pups I rescued a year ago only 4 hours old after their mother was killed by poison |  ChampPart 2 of the twin pups I rescued a year ago only 4 hours old after their mother was killed by poison |  TacoThe recent addition to my little pack. Cute as a button and equally naughty |  BuddyFound abandoned when he was 9 months old. Fostered & adopted by me |  BellaAdopted as a puppy |
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 CupcakeRescued off the street as a puppy. Fostered & adopted by me |  PixelAdopted as a puppy from a friend |  EllieAdopted from a breeder who never got to use her for breeding |  NymeriaRescued from an abusive home that later abandoned her. Fostered & adopted by me |  HoneyRescued as a puppy, fostered by me and will soon move to a large dog sanctuary after 2 failed adoption attempts |
 SheldonCrazy kitty rescued as a kitten |  ThorRescued as a kitten |  Monster |  PunchfaceThe kitty who inspired the name of my business some 9 years ago, rescued from a home that was leaving her behind |  |
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