About me
Creative Director | Animal Welfare Advocate | Digital Storyteller | Wix Legend Partner | Director, CDRS Benji (450+ Rescued Animals) | Founder, Rescue Buddies | 15+ Yrs in Branding, Web Design & Nonprofit Impact
Multi-passionate creative with over 15 years of experience in branding, graphic design, and web development — including Wix Legend Partner status and a global client portfolio through my agency, The PF Studio. I specialize in building bold, meaningful identities that connect deeply with audiences, across nonprofit, wellness, tech, and retail sectors.
I’m also the Director of the CDRS Benji Project, managing one of Pakistan’s largest animal shelters and running nationwide TNVR campaigns. My deep love for animals led me to create Rescue Buddies, an AI-powered animated storytelling platform that educates children and adults about kindness, empathy, and responsible pet care.
Whether I’m building brands, designing user-first websites, directing social content, or producing animated rescue stories — my work is driven by purpose, storytelling, and social impact.
